Case Study
AI Creative Winter Campaign for Zakiary
Case Study
AI Creative Winter Campaign for Zakiary
To create a visually engaging and innovative video campaign showcasing Zakiary’s New Year gift offerings. The campaign highlights exclusive masterclasses with a stylist and makeup artist, enhancing the brand’s appeal during the holiday season.
Project Details
1. Creative Strategy
Brainstormed ideas to align with Zakiary’s brand identity, focusing on festive and elegant aesthetics.
Defined brand colors, shapes, and visual elements to ensure consistency.
Developed scenarios and imagined scenes to guide AI image generation.
2. AI Image Generation
Crafted and refined prompts to achieve the desired visual outputs.
Generated multiple images and iterated until the visuals matched the campaign’s vision.
3. Editing and Photoshopping
Enhanced AI-generated images through manual editing and retouching.
Removed imperfections and ensured images were polished and high-quality.
4. Video Creation
Converted images into dynamic video clips, adding movement and transitions.
Experimented with prompts to refine animations and achieve cohesive storytelling.
5. Finalization
Applied color grading to unify the visual style across all videos.
Edited and assembled the clips into a cohesive campaign video, maintaining flow and impact.
Outcome:
✅ A polished, visually stunning campaign that highlighted Zakiary’s New Year gifts and masterclasses.
✅ Increased audience engagement through festive and brand-consistent storytelling.
✅ Delivered a professional, AI-driven solution on time and within budget.
Timeline: 2 weeks
Tools Used: AI image and video generation platforms, Adobe Photoshop, video editing software
Conclusion:
The AI Creative Winter Campaign for Zakiary showcased the brand’s offerings in a unique and impactful way, blending technology with creativity to craft a memorable marketing experience.
Project Details
1. Creative Strategy
Brainstormed ideas to align with Zakiary’s brand identity, focusing on festive and elegant aesthetics.
Defined brand colors, shapes, and visual elements to ensure consistency.
Developed scenarios and imagined scenes to guide AI image generation.
2. AI Image Generation
Crafted and refined prompts to achieve the desired visual outputs.
Generated multiple images and iterated until the visuals matched the campaign’s vision.
3. Editing and Photoshopping
Enhanced AI-generated images through manual editing and retouching.
Removed imperfections and ensured images were polished and high-quality.
4. Video Creation
Converted images into dynamic video clips, adding movement and transitions.
Experimented with prompts to refine animations and achieve cohesive storytelling.
5. Finalization
Applied color grading to unify the visual style across all videos.
Edited and assembled the clips into a cohesive campaign video, maintaining flow and impact.
Outcome:
✅ A polished, visually stunning campaign that highlighted Zakiary’s New Year gifts and masterclasses.
✅ Increased audience engagement through festive and brand-consistent storytelling.
✅ Delivered a professional, AI-driven solution on time and within budget.
Timeline: 2 weeks
Tools Used: AI image and video generation platforms, Adobe Photoshop, video editing software
Conclusion:
The AI Creative Winter Campaign for Zakiary showcased the brand’s offerings in a unique and impactful way, blending technology with creativity to craft a memorable marketing experience.
To create a visually engaging and innovative video campaign showcasing Zakiary’s New Year gift offerings. The campaign highlights exclusive masterclasses with a stylist and makeup artist, enhancing the brand’s appeal during the holiday season.
Project Details
1. Creative Strategy
Brainstormed ideas to align with Zakiary’s brand identity, focusing on festive and elegant aesthetics.
Defined brand colors, shapes, and visual elements to ensure consistency.
Developed scenarios and imagined scenes to guide AI image generation.
2. AI Image Generation
Crafted and refined prompts to achieve the desired visual outputs.
Generated multiple images and iterated until the visuals matched the campaign’s vision.
3. Editing and Photoshopping
Enhanced AI-generated images through manual editing and retouching.
Removed imperfections and ensured images were polished and high-quality.
4. Video Creation
Converted images into dynamic video clips, adding movement and transitions.
Experimented with prompts to refine animations and achieve cohesive storytelling.
5. Finalization
Applied color grading to unify the visual style across all videos.
Edited and assembled the clips into a cohesive campaign video, maintaining flow and impact.
Outcome:
✅ A polished, visually stunning campaign that highlighted Zakiary’s New Year gifts and masterclasses.
✅ Increased audience engagement through festive and brand-consistent storytelling.
✅ Delivered a professional, AI-driven solution on time and within budget.
Timeline: 2 weeks
Tools Used: AI image and video generation platforms, Adobe Photoshop, video editing software
Conclusion:
The AI Creative Winter Campaign for Zakiary showcased the brand’s offerings in a unique and impactful way, blending technology with creativity to craft a memorable marketing experience.
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